Reach your
Target
Otherwise, what's it all for? Just streaming your message into the void? No, that won't do at all.
I 100% get it. You're busy and it's complicated. So, let's make it EASY.
Otherwise, what's it all for? Just streaming your message into the void? No, that won't do at all.
I 100% get it. You're busy and it's complicated. So, let's make it EASY.
AUDIENCE
apply Data-driven, time-tested strategies and stay agile, because it's a moving target.
We either have to make the haystack smaller or the needle bigger. Preferably both.
target audience tips
| Avoid targeted advertising
| Steer clear of hashtags just because they are weird
| Neglect your audience
| Allow social media to navigate your audiance only
| Content yourself with a meh, hard-to-search-for website
Don'ts
| Identify your audience
| Discover where they hang out and what they pay attention to
| Gather your network and referrals
| Craft compelling and professional content
| Utilize SEARCH ENGINE OPTIMIZATION
Do's
It is much better to reach 1 person who authentically wants your product than to reach 100 who couldn't care less. That's the sale. That's the target audience. Find a way to know the difference. Ask current clients where and how they found you and apply that knowledge to your marketing strategy.
I don't mind sharing this secret. I want you to succeed.
